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 FIRST IMPRESSIONS
Other people's mess always looks worse than your own. From the
moment prospects arrive they are making an internal commentary on
everything they see. Gardens and lawns should be kept well presented;
rubbish should be disposed of, paths kept clean, toys and garden tools
stored away.
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 ILLUSION OF SPACE
Remove unnecessary clutter and watch your house expand in size.
Neat, well ordered cupboards, robes and pantry show that space is
ample.
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 DON'T SPEND BIG MONEY
If you spend a lot of money painting, carpeting or adding a patio, you
will want to add this to the price. Buyers may not share your taste,
even though what they are getting is almost new.
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 LITTLE THINGS COUNT
On the other hand, make sure all minor repairs are completed. Sticking
doors and windows, loose doorknobs faulty plumbing or peeling paint
may affect your sale.
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 NEITHER HOT OR COLD
A warm, comfortably heated home on cold days add a feeling of cosiness and
welcome. On a hot day, turn on air-conditioning or ensure your home is wellventilated.
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 THE SCENT OF SUCCESS
Smokers and dog owners beware; stale a malodorous air make buyers
want to leave fast. Room deodorisers, a bowl of pot pouri and open
windows will all help. Any home will be enhanced by a smell of a cake
baking, or freshly brewed coffee. Often the effect is subliminal; days
later purchases don.t always know why they got such good vibes from
your home.
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 PETS UNDERFOOT
Keep your pets out of the way, preferably out of the home. Let the agent and
buyer talk undisturbed.
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 TAKE A BACK SEAT
Avoid having too many people present during inspections. Your property
consultant knows the buyer.s requirements and can better emphasise
the features of your home to prospective purchasers.
Never apologise for the condition or appearance of your home. This only
emphasises the faults.
Don't discuss the details of the transactions such as price or terms.
Leave this to your property consultant - remember, his/her experience
and training enables him/her to qualify purchasers and negotiate the best
price. Furthermore, negotiations are more easily kept on a businesslike
level when emotions are not involved.
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 PRICE
It is often a mistake to list your home when the agent who suggests the highest price.
While it is true that you can always "come down", there are many factors to consider.
Firstly the market is always looking for new listings. This means that the first few weeks
your home is on the market will bring more inspections than any other time. All the
buyers in the price range will rush to see your home. Those that have been looking for
some time are the ones who have done their homework and are ready to buy. But they
will also be the most aware of the market value of your property. If your home is
correctly priced it will make buyers feel they need to snap it up before someone else
does. If the price is too high they fell no such sense of urgency. Just as vendors take
the attitude .we can always come down. buyers think they will wait until the price drops.
It is often the case that a property that would have achieved $300,000 when first placed
on the market will lose as much as 10% after being on the market three or more months
and becoming "stale". The longer the property stays on the market, the more
buyers feel they have negotiating power.
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